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Cost Per Click (CPC)
Approximately 22% of organizations are satisfied with their conversion rates. Should you have the same reaction? It's one thing to...
Saurya Nath
Oct 30, 20235 min read
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Understanding Google Analytics 4 (GA4) Server-Side Tracking: A Deep Dive
Introduction In the ever-evolving digital analytics landscape, Google Analytics 4 (GA4) has emerged as a powerful tool for businesses to...
Saurya Nath
Oct 11, 20233 min read
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Guidebook of Google Ads Conversion Tracking
Google Ads conversion tracking is a critical feature within the Google Ads platform that allows advertisers to measure and track the...
Saurya Nath
Sep 11, 20233 min read
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Benefits of Google Ads Conversion Tracking
Google Ads conversion tracking offers several significant benefits to advertisers. It's a crucial component of any successful digital...
Saurya Nath
Sep 6, 20232 min read
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